Privacy Policy

At Little Willow Book House, we are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website https://willowt.com or make a purchase from us.

1. Information We Collect

Personal Information

When you make a purchase or attempt to make a purchase through our website, we collect certain information from you, including:

• Name
• Billing address
• Shipping address
• Email address
• Phone number
• Payment information (processed securely through Stripe)

Automatic Information

When you visit our website, we automatically collect certain information about your device, including:

• Web browser type
• IP address
• Time zone
• Cookies installed on your device
• Pages you view and links you click
• Referring website

2. How We Use Your Information

We use the information we collect from you to:

• Process and fulfill your orders
• Communicate with you about your orders
• Provide customer support
• Send you marketing communications (with your consent)
• Improve our website and services
• Prevent fraudulent transactions
• Comply with legal obligations
• Analyze website usage and trends

3. Payment Processing

We use Stripe as our payment processor. When you make a purchase, your payment information is transmitted directly to Stripe and is encrypted using secure socket layer technology (SSL). We do not store your complete credit card information on our servers.

Stripe's privacy policy can be found at: https://stripe.com/privacy

4. Sharing Your Information

We may share your personal information in the following circumstances:

• Service Providers: We share information with third-party service providers who help us operate our website, process payments, fulfill orders, and provide customer service.
• Legal Requirements: We may disclose your information if required by law or in response to valid legal requests.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred to the new owner.

We do not sell, rent, or trade your personal information to third parties for their marketing purposes.

5. Data Retention

We retain your personal information for as long as necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Order information is typically retained for accounting and legal purposes.

6. Cookies and Tracking Technologies

We use cookies and similar tracking technologies to enhance your browsing experience, analyze website traffic, and understand where our visitors are coming from. You can control cookies through your browser settings, but disabling cookies may affect your ability to use certain features of our website.

7. Your Rights

Depending on your location, you may have the following rights regarding your personal information:

• Access: Request access to the personal information we hold about you
• Correction: Request correction of inaccurate or incomplete information
• Deletion: Request deletion of your personal information
• Objection: Object to our processing of your personal information
• Data Portability: Request a copy of your personal information in a portable format
• Withdraw Consent: Withdraw consent for marketing communications at any time

To exercise any of these rights, please contact us using the information provided below.

8. Security

We implement appropriate technical and organizational security measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the internet or electronic storage is 100% secure, and we cannot guarantee absolute security.

9. Children's Privacy

Our website is not directed to children under the age of 13, and we do not knowingly collect personal information from children under 13. If we become aware that we have collected personal information from a child under 13, we will take steps to delete such information.

10. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of these external sites. We encourage you to review the privacy policies of any third-party sites you visit.

11. California Privacy Rights

If you are a California resident, you have specific rights under the California Consumer Privacy Act (CCPA), including the right to know what personal information we collect, the right to delete your information, and the right to opt-out of the sale of your information. We do not sell personal information.

12. International Data Transfers

Your information may be transferred to and maintained on servers located outside of your state, province, country, or other governmental jurisdiction where data protection laws may differ. By using our website, you consent to such transfers.

13. Changes to This Privacy Policy

We reserve the right to update or modify this Privacy Policy at any time. Any changes will be posted on this page with an updated "Last Updated" date. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting your information.